Legal
Privacy Policy
Last updated: May 2025
This Privacy Policy sets out how Lyonell ("we", "us", "our") collects, uses, discloses, and manages personal data in accordance with Singapore's Personal Data Protection Act 2012 (PDPA). By engaging with our website or programmes, you acknowledge that you have read and understood this policy.
1. Organisation Details
Lyonell operates at 3 Church Street, #14-04, Samsung Hub, Singapore 049483. For any matters relating to personal data, you may contact us at [email protected] or by telephone at +65 6839 5104.
2. Personal Data We Collect
We collect personal data that you provide directly to us when you submit an enquiry form, register interest in a programme, or correspond with us by email or telephone. This may include:
- Your name and contact details (email address, telephone number)
- Your general area of interest (which programme you are enquiring about)
- Any additional information you choose to include in your correspondence
We do not collect financial account details, identification numbers, or sensitive personal data as defined under the PDPA in the ordinary course of our enquiry and enrolment processes.
When you visit our website, certain technical data may be collected automatically via cookies and similar technologies. Please refer to our Cookie Policy for full details.
3. How We Use Your Personal Data
We use the personal data we collect for the following purposes:
- To respond to your enquiries about our reading programmes
- To process and manage your enrolment in a Lyonell programme
- To send you programme-related communications (schedules, materials, reminders)
- To improve the design and delivery of our programmes over time
- To comply with our obligations under applicable Singapore law
We do not use your personal data for unsolicited marketing and we do not sell, lease, or trade your data to third parties for their own commercial purposes.
4. Disclosure of Personal Data
We may share your personal data with third parties only in the following circumstances:
- With service providers who assist us in operating our website and managing communications (such as hosting and email delivery services), under appropriate data processing agreements
- Where required by law or by a competent authority in Singapore
- With your explicit consent for any purpose not described in this policy
Any third parties with whom we share personal data are required to handle it in accordance with applicable data protection obligations.
5. Data Retention
We retain personal data for as long as it is necessary to fulfil the purposes for which it was collected, or as required by law. Enquiry data from persons who do not proceed to enrolment is typically deleted within twelve months of the last correspondence. Enrolment and programme records are retained for a period consistent with our administrative and legal obligations.
6. Access, Correction, and Withdrawal of Consent
You have the right under the PDPA to request access to personal data that we hold about you, to request correction of inaccurate data, and to withdraw your consent to our use of your personal data at any time. To exercise any of these rights, please write to us at [email protected]. We will respond within the timeframes prescribed by the PDPA.
Please note that withdrawal of consent may affect our ability to process your enrolment or correspond with you in relation to a programme.
7. Data Security
We take reasonable measures to protect personal data in our possession from unauthorised access, collection, use, disclosure, copying, modification, or disposal. These measures include appropriate technical and organisational safeguards proportionate to the nature of the data we hold.
While we take these precautions, no method of transmission over the internet is entirely without risk, and we cannot guarantee absolute security.
8. Third-Party Websites
Our website may contain links to third-party websites. This Privacy Policy applies only to Lyonell's own website and activities. We are not responsible for the privacy practices of other websites, and we encourage you to review their policies independently.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Any updates will be posted on this page with a revised date. We encourage you to review this page periodically.
10. Contact and Complaints
If you have questions about this Privacy Policy or believe that we have not handled your personal data appropriately, please contact us at [email protected] or +65 6839 5104.
You also have the right to lodge a complaint with the Personal Data Protection Commission (PDPC) of Singapore if you believe your data protection rights have been infringed. Further information is available at www.pdpc.gov.sg.
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